28 July 2011

WHAT'S CREATIVITY??





CREATE: cause (something) to happen as a result of one's actions
CREATIVE: relating to or involving the use of the imagination or original ideas to create something
CREATIVITY: the use of imagination or original ideas to create something; inventiveness




I define creativity as the act of turning new and imaginative ideas into reality. Creativity involves two processes: thinking, then producing. Innovation is the production or implementation of an idea. If you have ideas, but don't act on them, you are imaginative but not creative.
- Linda Naiman

"Creativity is the process of bringing something new into being...creativity requires passion and commitment. Out of the creative act is born symbols and myths. It brings to our awareness what was previously hidden and points to new life. The experience is one of heightened consciousness-ecstasy."
- Rollo May, The Courage to Create

"A product is creative when it is (a) novel and (b) appropriate. A novel product is original not predictable. The bigger the concept, and the more the product stimulates further work and ideas, the more the product is creative."
- Sternberg & Lubart, Defying the Crowd

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